Reel life

British Airways releases short film about India, makes the Internet cry

(screen grab)

A new advertisement from British Airways has taken the form of a short film based on the real-life story of crew-member Helena Flynn, who formed a special bond with a passenger during her first flight to India. The six-minute clip, which was directed by filmmaker Neeraj Ghaywan, shows Flynn connecting with an elderly Indian woman flying on her own. Once they land in India, the woman invites Flynn to a family meal at her home. Social media users have praised the advertisement for promoting a positive image of India, and the advertisement is in fact only one of three feel-good movies that British Airways has produced about the country. A 2013 ad showed a son reuniting with his mother in India, while a 2014 campaign depicted an Indian man surprising his wife with a trip to London. British Airways has been flying to India since 1924, and the country is the airway’s largest market after the United States.

Read the full story at Mashable.

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