Last year, a dress code movement in Qatar started a commotion on social media. It was called “Reflect Respect” and urged citizens and visitors to Qatar to wear “decent” attire and to show respect for the country’s traditions. According to reports, the campaign seemed to target women more than men. “Women should avoid wearing any garments that are too tight, too short or translucent as mini-skirts or sleeveless dresses.” Obviously it angered many, and now it appears to be back, albeit rebranded as ‘You matter in Qatar.” Critics of the campaign say the attempt to enforce an informal dress code is absurd and tantamount to cultural intolerance. “Qatar is becoming a multicultural country and needs to accommodate the ‘cultures’ of other people,” an expat reportedly said.
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